Skip to content

The Wizard of Oz versus Star Wars

Late last week I “stirred up a hornet’s nest” by writing a piece arguing that the reason Hasbro markets Easy Bake Ovens solely to girls is because the vast majority of children who want an Easy Bake Oven are girls, and the company has no obligation to the minority of boys who might want one.…

Read More

Sorry, kid. Easy Bake Ovens are pink for good reason.

Around Christmas, a little girl became a momentary Internet sensation after appealing to Hasbro to make an Easy Bake Oven in a color other than pink or purple. Her brother had expressed a desire for an Easy Bake Oven for Christmas but discovered that this product only comes in pink and purple and is therefore…

Read More